Children's playground is a place for children to play and entertain. There are various games and amusement equipment. There are two types of children's playgrounds: one is outdoor children's playground and the other is indoor children's playground. Investors need to pay attention to and consider different factors when investing in the two parks, and their business methods are also different.
Children's playground is a place for children to play and entertain. There are various games and amusement equipment. There are two types of children's playgrounds: one is outdoor children's playground and the other is indoor children's playground. Investors need to pay attention to and consider different factors when investing in the two parks, and their business methods are also different. What is the difference? Zhengzhou Longhui Amusement Equipment Factory will give you a brief introduction:
Amusement equipment has different requirements for the venue
Indoor parks and outdoor parks have different requirements for venue stores, one is indoor and the other is outdoor. The cost of renting a natural venue is also different. In the same area with similar economic consumption levels, the rent of indoor parks is generally higher than that of outdoor parks, and the cost of renting outdoor children's amusement facilities is relatively low; one is that the economic value of outdoor parks is not as high as that of indoor parks. . It is necessary to pay an additional cost for the interior decoration in the later stage, while the outdoor can save these expenses. The second is that the indoor park is not affected by the weather. Whether it is raining, snowing, or sweltering, indoor amusement equipment can be operated as usual. Outdoors will be affected by factors such as weather and geographical environment.
The choice of equipment items is different
Then there are differences in the choice of amusement equipment for indoor and outdoor parks. Generally, outdoor parks have more options when purchasing amusement equipment. Small amusement equipment, children's amusement equipment, medium-sized amusement equipment, and large-scale amusement equipment are all available.
Indoor amusement has certain restrictions when purchasing amusement equipment. Under normal circumstances, medium-sized amusement equipment and large-scale amusement equipment are not suitable for indoor amusement, because they are too high, wide, and heavy. You can only choose those small
amusement equipment, children's amusement equipment, naughty castles, theme amusement equipment and so on. Indoor amusement equipment is more inclined to the exquisiteness and attractiveness of the equipment.
Different marketing methods
For general indoor amusement equipment, the usual marketing methods such as: handling membership cards may be divided into gold cards, silver cards, ordinary cards, etc., and the card level is different, and the benefits are the same. Or: a recharge-type marketing tool, how much money you can get when you top up. This will also make customers feel that it is affordable, which will lead to customer groups and form a fixed consumer group.
As for the management methods of outdoor parks, some, but not many, adopt this method. Most of the usual marketing depends on buying tickets, one ticket for each device, and one ticket alone; or combined tickets, one ticket for several devices. There are also some operators who will issue discounts on some group buying platforms.
Whether operating an outdoor park or an indoor park, they have their own advantages and points to pay attention to. Investors can carefully consider which type of children's park to invest in according to their own plan goals and actual inspection conditions.
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